Prim & Prep Editors

Prim & Prep Editors are a team of male grooming experts in their respective fields, including Karl Schmidt (Beards / Facial Hair), Ben Rose (Shaving / Body Grooming / Skincare), and Ethan Stone (Men's Style). Their work has been featured on many prominent men's publications including AskMen, Men's Health, and GQ. Be sure to check out the review process for details on Prim & Prep's product review methodology or contact them below.

The Best Dress Shirts for 2025 – 7 High-Quality Shirts

0%Post ContentGone are the days of extreme starched dress shirts that are ill-fitting and that button-up to the hilt. Instead, the men of today are afforded a wealth of selection when it comes to dress attire, from a soft poplin shirt that comes with short sleeves to a stylish slim-fit dress shirt with long sleeves and a contemporary gingham patterning.  When looking for a new dress shirt, there […]

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The Best Rotary Shaver for 2025 – Reviews & Top Picks

0%Post ContentOne of the most underrated tools of shaving is the electric shaver. These handy devices make it easy to achieve a near-perfect shave without causing razor burn, red bumps, ingrown hairs, or cuts. The foil shaver or rotary heads (if you choose to go the rotary razor route) offer a close shave without breaking the skin. These electric razors provide a wealth of convenience too. The rechargeable design makes

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The Best Black Suit for Men for 2025 – Must-Have Items

0%Post ContentWhen you think of men’s dress for a black-tie event, chances are you’re picturing a tuxedo suit, or if it is an exceptionally formal event, you may even be considering a coat and tails.  But if neither of those options appeals to you, you’re in luck. Men’s fashion has expanded over the years and now offers sophisticated suits that are so

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The Best Biotin Supplement for 2025 [Expert-Approved]

0%Post ContentBiotin, also known as Vitamin H, is a water-soluble B vitamin (Vitamin B7) that turns specific nutrients into energy. Biotin is also known for enhancing and maintaining the strength and growth of hair, skin, and nails. If you suffer from a Biotin deficiency, you will find you have brittle nails, thinning hair, hair loss, and skin rashes. Taking high potency biotin supplements will help to alleviate these

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Best Winter Boots 2025 – Comfort | Design | Functionality

0%Post ContentWhen winter sets in and the ground become wet and icy, you are going to need a little more than your daily sneakers to provide the support, traction, and warmth your feet need to stay comfortable.  The best footwear for these conditions is undoubtedly a pair of durable winter boots. These shoes are designed

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Harry’s Razors Review 2025 – Pros & Cons | Is It Good?

0%Post ContentShaving can easily be described as one of the more tedious grooming tasks we men must endure.  Personally, I prefer to give it a miss as often as possible. I would rather use a trimmer to keep things looking neat than having to go through the rigmarole of shaving cream, tackling the jawline, dealing with nicks, and cuts,

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Dr. Squatch Soap Review 2025 – Worth Your Money?

0%Post ContentPros Cons Men’s grooming products, especially those made with all-natural ingredients, are fast gaining popularity. Soaps, beard oil, shaving cream, and colognes are no longer only offered in a singular scent and made with the same harsh chemicals from brand to brand.  The way we experience men’s grooming products is forever changed. Companies now consider men’s personal care products with as much

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Best Briefcases for Men 2025 – For Stylish & Successful Men

0%Post ContentA briefcase, the tool of a true businessman that keeps his documents in order and shows the world he is going places. These handy cases have been around for decades, and while they remain popular, no man wants to tone down his modern look with a stuffy-looking briefcase.  Today, this handy business bag comes in an

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